This is a collection for the new generation of kids, the ones that are free of stereotypes, active in life and for the inspired parents that drive their dreams.
The direction for that collection was to create a digital environment for the kids to play, feel, explore and have fun with theirselves or with each other.
The client:
Owl street apparel
Created on the city streets among the night prowlers, the artists, the riders and people with a passionate attitude. With love for street apparel, they opened business in an abandoned shirt factory with just a small range of clothes. They soon had a following which appreciated our premium quality and unique custom fabric designs. The company outgrew the shirt factory and moved to a new spot comprising a custom workshop and retail shop.
Credits
Photo: Panos Vasiliou
Client: Owl street apparel
© 2023 Alkioni Papachaviari